Nintendo interim profits plunge more than half

Nintendo interim profits plunge more than half

Nintendo Co. said Thursday that interim net profit plunged by more than half and it slashed its full-year forecasts due to a sharp drop in sales of its hit Wii video game console.

The company posted a net profit of 69.49 billion yen (770 million dollars) for the six months to September, down from 144.83 billion a year earlier.

Nintendo, which competes with Sony and Microsoft in the multi-billion dollar video game industry, sold 5.75 million Wii machines worldwide in the first-half period, down from 10.1 million a year earlier.

It recently cut the price of the Wii by a fifth in an effort to reinvigorate sales -- a move that also hit its profits.